For several years now, the race for followers has been raging on Instagram. For some, this pressing issue has made quantity prevail over quality. So much so that new techniques to gain new followers constantly keep on appearing. A trend obviously connected to the fact that the more followers one account gets, the more money it is worth.
Instagram is currently trying to put the pictures and their virality back at the heart of the platform with changing the profile set up, warning in a statement:
“Over the next several weeks, you may see features re-arranged at the top of your profile including changes to icons, buttons and the way you navigate between tabs, which we hope will make profiles easier and cleaner to use. The photos and videos you’ve shared on your grid won’t change.”
The number of followers of an account could appear smaller or brought down at the bottom of a profile in a bid to make it visually less prevalent. The social network is also considering suppressing the display of the number of pictures published by one’s account as it is not that relevant:
“Your profile is where you share who you are on Instagram, so starting today we’re testing ways you can better express yourself and more easily connect with the people you care about on your profile.”
This new design should be tested over the next several weeks, before an official launch. Meanwhile, Instagram confirms its intention to keep on improving the user experience. This announcement happens right after the platform declared a war on fake followers and likes. It seems like Instagram wishes to put an end to the ongoing ego battle which takes place on its platform, or at least to mitigate it a bit.